Music Activity App

- Background: Designed a music community (Weverse) for the Z generation to provide a variety of music activities; - Market research: Performed two rounds of user research to collect 100+ feedbacks, sorted out the pain points of App users, and located users' new market needs; - UI design: Combined pictures and illustration elements to design high-energy color matching, music maker element styles, fonts, etc.; - Interactive design: Used AI, PS, Figma to design multiple intelligent functions, and added personalized music playlists, optimized event ticket purchase processes, Billboard, Grammys and other global award lists, live playlist modules for surrounding events and community social methods to enhance interactive experience;